By Fritts Causby
new waters
C H A R T I N G
is weathering the economic storm a
Educational service Carolina Ocean Studies
LONG WITH the terrible impact on our nation’s health and the number of fatalities, COVID-19 forced many
service-related businesses to close their doors.
The trouble facing restaurants, bars, coffee houses and hotels may not exactly be surprising. They were
ordered to close in an attempt to keep the virus from spreading, and their customers were forced to stay at home. But the virus
also affected other, less expected businesses.
The closing of schools since March 14 has not only been a challenge for students forced to learn from home, but also to
education-related companies. For a business that provides interactive, out-of-the-classroom learning opportunities, this could
be a frightful, disconcerting economic period, fraught with peril and stormy seas.
Carolina Ocean Studies founders Richard and Sandie Cecelski implemented a fluid, adaptable business model, with low
overhead levels that allow them to weather economic slowdowns and other periods of adversity.
RICHARD JOHNSON
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WBM july 2020