savor
www.wrightsvillebeachmagazine.com 63
WBM
Three of Westermark’s
fellow employees also have
been there for decades.
Jamy, the head baker, has
been working with the busi-ness
for over 44 years. Greg,
who makes the buttercream
and many other key items,
has been there 33 years.
And Nancy, who specializes
in customer service, has
worked at the bakery for
more than 25 years.
“Since I started doing
these videos, it has seemed
like things have gotten a
lot busier around here,”
says Westermark, “but that
may just be from pent-up
demand from people want-ing
to get out more after the
pandemic.”
Though Westermark
always preferred to be
behind the scenes, he is
adjusting to living a more
public life.
“Being recognized on
social media has been a
breath of fresh air,” he says.
“I read all the comments on
my page and my followers
have given me lots of great
ideas.”
Westermark loves the idea
of keeping the old ways alive
and teaching and inspiring
those who are watching.
“It’s wonderful to feel the
support of the community
and it is extremely validat-ing.
I have always loved
technology and decorating
cakes. This blends everything
together and I feel like I’m
living in a dream. Since this
happened my followers have
been my life force to keep on
creating,” he says.
JACKIE WHITAKER HANS WESTERMARK
ALLISON POTTER
ALLISON POTTER
HANS WESTERMARK