2 WRIGHTSVILLE BEACH MAGAZINE | 910-256-6569 • 910-256-5830
60%
FEMALE
40%
you want to know
about our readers
We have 73,885 print readers
every month. Our typical reader is a well-educated,
affluent homeowner living in New
Hanover County who reads our magazine
from cover to cover, 57% keeping each
issue for 1 or more months. 55,560 readers
frequently purchase products or services
seen in our pages.
20%
AGE 65+
100%
REGULARLY
READ WBM
$
$$
87%
ANNUAL INCOME
$50K AND UP
11%
ANNUAL INCOME
MALE 38%
SOME
COLLEGE
47%
AGE
45-64
33%
AGE 21-44
50%
COLLEGE GRAD
OR HIGHER
What
Home Furnishings 81%
Health Clubs/Exercise 55%
Lawn and Garden 42%
Vacation/Travel 56%
Men’s Apparel 61%
Women’s Apparel 74%
Tax Adviser/Services 43%
Pharma or Prescription 49%
Medical/Physicians 58%
Dining & Entertainment 88%
Percentage
of our
readers
who said they
planned to
purchase these
products or
services
>$200K
75.2%
OF READERS
Say they frequently purchase products
or services seen in WB Magazine.
The national average is just 74.4%.
Above data complied through a recent certified survey by the Circulation Verification Council Publication Audit.